I get hundreds of emails a day,
and only a few of them are non-business related. It’s simple enough to delete
the ones from a friend with whom you just had dinner last night claiming that
they are stuck in Budapest and need you to wire some cash. Also the offers from
prospective Russian brides go right into the “Mark as Unread” folder. You could
put them into spam, but you might want to save them for a day when you’re on
the fence about the past twenty-five years of married life.
You can be sure the constant
barrage of email is a serious issue when the Harvard Business Review publishes
an eBook called Work Smarter, Rule Your
Email. ( http://hbr.org/product/work-smarter-rule-your-email/an/11855E-KND-ENG
)
Here are a few strategies for
staying sane around the daily dose of digital deliveries.
1)
Switch
off mail notification. Nothing turns you into a Pavlovian-brained
tongue-wagger like hearing a little blip (or the theme from Shaft, if that’s what you use) every
time a new message arrives. You feel compelled to click on every new blip
immediately. It’s like the ad for the new Hot Wheels track you saw as a kid: it
must be gotten NOW. Email is there for your convenience, not theirs. Get to it
a few times a day as you see fit, and let the Devil take the rest. (Most of
them hold the potential for opening up a tenth circle of hell anyway.)
2)
Take
half a day and unsubscribe. First, try not to beat yourself up for
having subscribed to the plethora of websites and newsletters that clutter up
your inbox. How did they get so numerous? Maybe you foolishly donated to your
friend’s Kickstarter campaign for his documentary on “Drywall Through the Ages”
and unknowingly got on a list. Maybe you subscribed to a site back when you
were considering becoming a Wiccan and that generated a ton of spam. Pore through
the unwanted stuff and unsubscribe, unsubscribe, unsubscribe. Then watch the
volume go down on the screen and in your brain.
3)
Pick up
the phone. People are afraid to use the phone anymore. Everyone is so
used to hiding behind the keyboard. So catch them off guard and say what you
want to say. Get in, get out, nobody gets hurt. And nobody sends email. Of
course, you will probably be sent to voicemail, but let’s not assume the worst.
3 ½)
Create poetry. If you’re going to be
a slave to email, why not make it as distinctive and flowery as you possibly
can? Remember: many great artists of our
time have had their letters published as books. Why not you? Pick a few close
associates to experiment with, and turn the stale business of business into a
tome for the ages.
After all, which is more
memorable? This:
“When
your email arrived, the sun had slowly risen to inexorably burn off a layer of
mist that had been clinging to the cars outside my window. I read your text
with great anticipation, remembering the start I felt in my heart when you had
previously suggested that we may dine together anon.”
Or this:
“Thanks,
got it. Lunch tomorrow.”
May these three and a half tips
enrich your email experience!
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